Tag Archives: gimmick

Her vogter jeg!

Someone was very busy during the night leading up to Monday. They travelled across Sonderborg and put up posters like this one across town:

Jørgen Mads Clausen og rådhuset i Sønderborg

The guy in the poster is Danfoss’ chairman Jørgen Mads Clausen and the text is the same as used on signs warning people that a dog is on guard on the premises.

Her vogter jeg! Indgang på egen risiko

I’m guessing it’s a comment on the local politics where Danfoss and Jørgen Mads Clausen being the biggest employer in the area has (too much?) clout. Whoever did it and for whatever reason, I think it’s an interesting comment and the work paid off by getting mentioned in the online media JydskeVestkysten and Budstikken and now here.